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Social network visual shopping trends are growing e-commerce at unprecedented levels. Images are used as product marketing material; however, image posts are triggering very low consumer behavior and low sales conversion. \\textit{Objective}. To explore how online stores can increase the purchasing prospects of their products using images on social networks. \\textit{Methods}. We introduce a theoretical probabilistic model to estimate consumer behavioral intention and purchasing prospect on social networks, outline parameters that can be exploited to increase click-rate and conversion, and motivate a new strategy to market products online. The model explores increasing online stores' sales conversion by utilizing a product collection landing page that is marketed to consumers through a single ``Hook'' image. To implement the model, we developed a novel technological method that enabled online stores to post different ``Hook'' images on social networks and hyperlink them to the product collection landing pages they created. \\textit{Results}. Stores and marketers developed four types of ``Hook'' images: themed-collaged product images, single product images, lifestyle images, and model images. Themed-collaged product images accounted for 60\\% of consumer traffic from social network sites. 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