A mathematical programming study of advertising allocation problem. (Q1417009): Difference between revisions
From MaRDI portal
Created a new Item |
Added link to MaRDI item. |
||
| links / mardi / name | links / mardi / name | ||
Revision as of 17:07, 31 January 2024
scientific article
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | A mathematical programming study of advertising allocation problem. |
scientific article |
Statements
A mathematical programming study of advertising allocation problem. (English)
0 references
18 December 2003
0 references
Integer programming
0 references
Allocation problem
0 references
People meter system
0 references
TV-rating
0 references
Advertising
0 references
