Niche products, generic products, and consumer search (Q1949204): Difference between revisions

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Revision as of 22:20, 19 March 2024

scientific article
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Niche products, generic products, and consumer search
scientific article

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    Niche products, generic products, and consumer search (English)
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    6 May 2013
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    product differentiation
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    consumer search
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    product design
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