On sales effort and pricing decisions under alternative risk criteria (Q2030303): Difference between revisions
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Revision as of 01:14, 20 March 2024
scientific article
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English | On sales effort and pricing decisions under alternative risk criteria |
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On sales effort and pricing decisions under alternative risk criteria (English)
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7 June 2021
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(D)OR in marketing
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risk analysis
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loss aversion
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pricing
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sales effort
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