Likelihood estimation of consumer preferences in choice-based conjoint analysis (Q297313): Difference between revisions
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| Property / Mathematics Subject Classification ID: 62P20 / rank | |||
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| Property / Mathematics Subject Classification ID: 91B42 / rank | |||
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| Property / zbMATH DE Number | |||
| Property / zbMATH DE Number: 6598174 / rank | |||
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conjoint analysis | |||
| Property / zbMATH Keywords: conjoint analysis / rank | |||
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utility function | |||
| Property / zbMATH Keywords: utility function / rank | |||
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preference estimation | |||
| Property / zbMATH Keywords: preference estimation / rank | |||
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maximum likelihood | |||
| Property / zbMATH Keywords: maximum likelihood / rank | |||
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marketing research | |||
| Property / zbMATH Keywords: marketing research / rank | |||
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Revision as of 21:07, 27 June 2023
scientific article
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Likelihood estimation of consumer preferences in choice-based conjoint analysis |
scientific article |
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Likelihood estimation of consumer preferences in choice-based conjoint analysis (English)
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24 June 2016
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conjoint analysis
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utility function
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preference estimation
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maximum likelihood
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marketing research
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