A new media optimizer based on the mean-variance model (Q3621495): Difference between revisions
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Revision as of 08:48, 9 January 2024
scientific article
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English | A new media optimizer based on the mean-variance model |
scientific article |
Statements
A new media optimizer based on the mean-variance model (English)
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21 April 2009
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media planning
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mean-variance optimization
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parametric quadratic programming
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