Outlier robust analysis of long-run marketing effects for weekly scanning data (Q1305794): Difference between revisions

From MaRDI portal
Changed an Item
Import240304020342 (talk | contribs)
Set profile property.
Property / MaRDI profile type
 
Property / MaRDI profile type: MaRDI publication profile / rank
 
Normal rank

Revision as of 03:52, 5 March 2024

scientific article
Language Label Description Also known as
English
Outlier robust analysis of long-run marketing effects for weekly scanning data
scientific article

    Statements

    Outlier robust analysis of long-run marketing effects for weekly scanning data (English)
    0 references
    0 references
    0 references
    0 references
    8 April 2001
    0 references
    0 references
    market share
    0 references
    distribution
    0 references
    scanning data
    0 references
    cointegration LM-test
    0 references
    outlier robust method
    0 references
    Lagrange multiplier test
    0 references