Does product complexity matter for competition in experimental retail markets? (Q618894): Difference between revisions
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Revision as of 05:13, 9 December 2024
scientific article
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English | Does product complexity matter for competition in experimental retail markets? |
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Does product complexity matter for competition in experimental retail markets? (English)
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17 January 2011
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consumer market
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product complexity
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complexity aversion
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complexity exploitation
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bounded rationality
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