Advertising and quality-dependent word-of-mouth in a contagion sales model (Q306328): Difference between revisions
From MaRDI portal
Created a new Item |
Changed an Item |
||
Property / author | |||
Property / author: Gustav Feichtinger / rank | |||
Normal rank | |||
Property / Mathematics Subject Classification ID | |||
Property / Mathematics Subject Classification ID: 49N90 / rank | |||
Normal rank | |||
Property / Mathematics Subject Classification ID | |||
Property / Mathematics Subject Classification ID: 49N10 / rank | |||
Normal rank | |||
Property / Mathematics Subject Classification ID | |||
Property / Mathematics Subject Classification ID: 90B60 / rank | |||
Normal rank | |||
Property / zbMATH DE Number | |||
Property / zbMATH DE Number: 6620970 / rank | |||
Normal rank | |||
Property / zbMATH Keywords | |||
contagion sales model | |||
Property / zbMATH Keywords: contagion sales model / rank | |||
Normal rank | |||
Property / zbMATH Keywords | |||
word-of-mouth | |||
Property / zbMATH Keywords: word-of-mouth / rank | |||
Normal rank | |||
Property / zbMATH Keywords | |||
advertising effort | |||
Property / zbMATH Keywords: advertising effort / rank | |||
Normal rank | |||
Property / zbMATH Keywords | |||
conformance quality | |||
Property / zbMATH Keywords: conformance quality / rank | |||
Normal rank | |||
Property / zbMATH Keywords | |||
optimal intertemporal trade-off | |||
Property / zbMATH Keywords: optimal intertemporal trade-off / rank | |||
Normal rank |
Revision as of 23:04, 27 June 2023
scientific article
Language | Label | Description | Also known as |
---|---|---|---|
English | Advertising and quality-dependent word-of-mouth in a contagion sales model |
scientific article |
Statements
Advertising and quality-dependent word-of-mouth in a contagion sales model (English)
0 references
31 August 2016
0 references
contagion sales model
0 references
word-of-mouth
0 references
advertising effort
0 references
conformance quality
0 references
optimal intertemporal trade-off
0 references