Effectiveness of retail joint promotions under different channel structures (Q541739): Difference between revisions

From MaRDI portal
Importer (talk | contribs)
Created a new Item
 
Importer (talk | contribs)
Changed an Item
Property / Mathematics Subject Classification ID
 
Property / Mathematics Subject Classification ID: 90B60 / rank
 
Normal rank
Property / Mathematics Subject Classification ID
 
Property / Mathematics Subject Classification ID: 91B26 / rank
 
Normal rank
Property / zbMATH DE Number
 
Property / zbMATH DE Number: 5905063 / rank
 
Normal rank
Property / zbMATH Keywords
 
marketing
Property / zbMATH Keywords: marketing / rank
 
Normal rank
Property / zbMATH Keywords
 
game theory
Property / zbMATH Keywords: game theory / rank
 
Normal rank
Property / zbMATH Keywords
 
supply chain management
Property / zbMATH Keywords: supply chain management / rank
 
Normal rank
Property / zbMATH Keywords
 
retailing
Property / zbMATH Keywords: retailing / rank
 
Normal rank

Revision as of 11:24, 1 July 2023

scientific article
Language Label Description Also known as
English
Effectiveness of retail joint promotions under different channel structures
scientific article

    Statements

    Effectiveness of retail joint promotions under different channel structures (English)
    0 references
    0 references
    7 June 2011
    0 references
    0 references
    marketing
    0 references
    game theory
    0 references
    supply chain management
    0 references
    retailing
    0 references