Word-of-mouth and dynamical inhomogeneous markets: an efficiency measure and optimal sampling policies for the pre-launch stage (Q5851047)

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scientific article; zbMATH DE number 5660879
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Word-of-mouth and dynamical inhomogeneous markets: an efficiency measure and optimal sampling policies for the pre-launch stage
scientific article; zbMATH DE number 5660879

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    Word-of-mouth and dynamical inhomogeneous markets: an efficiency measure and optimal sampling policies for the pre-launch stage (English)
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    21 January 2010
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    diffusion models
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    simulations
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    random walks
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    word of mouth
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    prelaunch strategies
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