Revenue Share Contract Design with Marketing Strategy Types of Supplier (Q4642129)

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scientific article; zbMATH DE number 6870843
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English
Revenue Share Contract Design with Marketing Strategy Types of Supplier
scientific article; zbMATH DE number 6870843

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    Revenue Share Contract Design with Marketing Strategy Types of Supplier (English)
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    22 May 2018
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    revenue share contract
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    marketing strategy
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    supply chain coordination
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    Pareto optimality
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