Exploring uplift modeling with high class imbalance

DOI10.1007/S10618-023-00917-9MaRDI QIDQ6487755zbMATH OpenFDO

Authors Arto Klami

Publication date 28 February 2023

Published in Data Mining and Knowledge Discovery (Search for Journal in Brave)

Copyright license Creative Commons Attribution 4.0 International

Full work available at URL https://doi.org/10.1007/S10618-023-00917-9

Mathematics Subject Classification ID

Causal inference from observational studies (62D20)

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Cites work

• Causal inference in statistics: an overview
• Estimation and Inference of Heterogeneous Treatment Effects using Random Forests
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• Linear regression for uplift modeling
• Recursive partitioning for heterogeneous causal effects
• Response transformation and profit decomposition for revenue uplift modeling
• Scikit-learn: machine learning in Python
• Targeting customers under response-dependent costs

Cited in

(7)

• Data shared Lasso: a novel tool to discover uplift
• Linear regression for uplift modeling
• Qini-based uplift regression
• Response transformation and profit decomposition for revenue uplift modeling
• scientific article; zbMATH DE number 6882615 (Why is no real title available?)
• Propensity score oversampling and matching for uplift modeling
• Uplift modeling with quasi-loss-functions

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