Preannouncement strategy of platform-type new product for competing platforms: technical or marketing information (Q2076435)
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scientific article; zbMATH DE number 7475193
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| English | Preannouncement strategy of platform-type new product for competing platforms: technical or marketing information |
scientific article; zbMATH DE number 7475193 |
Statements
Preannouncement strategy of platform-type new product for competing platforms: technical or marketing information (English)
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16 February 2022
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new product preannouncement strategy
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two-sided market
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developers' capability
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platform heterogeneity
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game theory
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