An agent-based simulation of customer multi-channel choice behavior (Q301903)

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scientific article; zbMATH DE number 6600454
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    An agent-based simulation of customer multi-channel choice behavior
    scientific article; zbMATH DE number 6600454

      Statements

      An agent-based simulation of customer multi-channel choice behavior (English)
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      4 July 2016
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      agent-based simulation
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      marketing
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      multi-channel choice
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