The effects of customer rebates and retailer incentives on a manufacturer's profits and sales (Q3406125)
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scientific article
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | The effects of customer rebates and retailer incentives on a manufacturer's profits and sales |
scientific article |
Statements
The effects of customer rebates and retailer incentives on a manufacturer's profits and sales (English)
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12 February 2010
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promotions
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automotive industry
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operations management-marketing
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