A Differential Games Solution to a Logarithmic Advertising Model (Q3936491)

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scientific article; zbMATH DE number 3752588
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    A Differential Games Solution to a Logarithmic Advertising Model
    scientific article; zbMATH DE number 3752588

      Statements

      A Differential Games Solution to a Logarithmic Advertising Model (English)
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      1982
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      logarithmic excess-advertising model
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      duopoly
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      Nash optimal open-loop advertising strategies
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      discounting
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      theory of the firm
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