Foundations of economic psychology. A behavioral and mathematical approach (Q4966919)

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scientific article; zbMATH DE number 7075314
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    Foundations of economic psychology. A behavioral and mathematical approach
    scientific article; zbMATH DE number 7075314

      Statements

      Foundations of Economic Psychology (English)
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      1 July 2019
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      economic psychology
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      utility theory
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      expected utility theory
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      prospect theory
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      micro perspective
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      macro perspective
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      homo economicus
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      decision making models
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      risk attitude
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      Allais paradox
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      Ellsberg's paradox
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      psychological purse
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      mental ruler
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      framing in decision making
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      multi-attribute decision making
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      decision strategy
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      Nash equilibrium
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      Pareto optimum
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      neuromarketing
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      neureconomics
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      non-additive probability
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