Knowledge extraction from a large on-line survey: a case study for a higher education corporate marketing (Q5124948)

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scientific article; zbMATH DE number 7253999
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Knowledge extraction from a large on-line survey: a case study for a higher education corporate marketing
scientific article; zbMATH DE number 7253999

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    Knowledge extraction from a large on-line survey: a case study for a higher education corporate marketing (English)
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    30 September 2020
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    data and text mining
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    knowledge extraction
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    clustering
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    principal component analysis
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    correspondence analysis
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    PLS path modelling
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    logit models
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