The Effect of Promotional Effort on Sales (Q5378595)

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scientific article; zbMATH DE number 7061599
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English
The Effect of Promotional Effort on Sales
scientific article; zbMATH DE number 7061599

    Statements

    title
    The Effect of Promotional Effort on Sales (English)
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    author
    Q5343980
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    publication date
    3 June 2019
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    Identifiers

    zbMATH DE Number
    7061599
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    OpenAlex ID
    W4229770358
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    DOI
    10.1287/OPRE.1.2.64
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