Marketing strategy selection of referral reward under social network: RRWS, RRMS, or dual strategy? (Q6071108)
From MaRDI portal
scientific article; zbMATH DE number 7771185
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Marketing strategy selection of referral reward under social network: RRWS, RRMS, or dual strategy? |
scientific article; zbMATH DE number 7771185 |
Statements
Marketing strategy selection of referral reward under social network: RRWS, RRMS, or dual strategy? (English)
0 references
27 November 2023
0 references
backward induction
0 references
pricing
0 references
marketing strategy
0 references
referral reward
0 references
social network
0 references
0 references
