Optimal online channel strategies for a hotel considering direct booking and cooperation with an online travel agent (Q6088126)

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scientific article; zbMATH DE number 7766337
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Optimal online channel strategies for a hotel considering direct booking and cooperation with an online travel agent
scientific article; zbMATH DE number 7766337

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    Optimal online channel strategies for a hotel considering direct booking and cooperation with an online travel agent (English)
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    16 November 2023
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    supply chain management
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    channel strategy
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    bargaining
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    online travel agent
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