A modified $\chi^2$-test for uplift models with applications in marketing performance measurement (Q6248544)
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scientific article; zbMATH DE number 900176107
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | A modified $\chi^2$-test for uplift models with applications in marketing performance measurement |
scientific article; zbMATH DE number 900176107 |
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27 January 2014
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