Revenue maximization for multiple advertisements placement on a web banner using a pixel-price model (Q6573359)

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scientific article; zbMATH DE number 7881812
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    Revenue maximization for multiple advertisements placement on a web banner using a pixel-price model
    scientific article; zbMATH DE number 7881812

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      Revenue maximization for multiple advertisements placement on a web banner using a pixel-price model (English)
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      16 July 2024
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      revenue management
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      pixel advertisement
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      heuristics
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      two-dimensional knapsack problem
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      location-based price model
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