Modelling and estimation of social interaction effects in new product diffusion (Q856319)

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scientific article; zbMATH DE number 5078544
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    Modelling and estimation of social interaction effects in new product diffusion
    scientific article; zbMATH DE number 5078544

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      Modelling and estimation of social interaction effects in new product diffusion (English)
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      7 December 2006
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      marketing
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      multi-agent systems
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      social interactions
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      innovation diffusion
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      choice models
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