Model for click-through rate prediction based on sequence features

DOI10.3969/J.ISSN.1000-5641.201921006MaRDI QIDQ3385700zbMATH OpenFDO

Authors Sihan Zhu, Jian Pu

Publication date 14 January 2021

Full work available at URL https://doi.org/10.3969/J.ISSN.1000-5641.201921006

zbMATH Keywords

recommendation systemfactorization machineauto-regressive moving average modelclick-through rate prediction

Mathematics Subject Classification ID

Inference from stochastic processes and prediction (62M20) Internet topics (68M11)

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Cited in

(1)

• Research on an advertising click-through rate prediction model based on feature optimization

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