Optimal dynamic auctions for display advertising
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- The multiple attribution problem in pay-per-conversion advertising
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- Dynamic Position Auctions with Consumer Search
- Reservation exchange markets for internet advertising
- Cost-per-impression pricing for display advertising
- Fast Core Pricing for Rich Advertising Auctions
- Integrated ad delivery planning for targeted display advertising
- Deals or no deals: contract design for online advertising
- Planning online advertising using Gini indices
- Bidding on Configurations in Internet Ad Auctions
- Optimal contracts for intermediaries in online advertising
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