Bobby J. Calder
From MaRDI portal
Person:1806811
Available identifiers
zbMath Open calder.bobby-jMaRDI QIDQ1806811
List of research outcomes
 | This list is not complete and representing at the moment only items from zbMATH Open and arXiv. We are working on additional sources - please check back here soon! |
| Publication | Date of Publication | Type |
|---|---|---|
| Brand diagnostics: Mapping branding effects using consumer associative networks | 1999-12-20 | Paper |
Research outcomes over time
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