A Novel Profit Maximizing Metric for Measuring Classification Performance of Customer Churn Prediction Models

DOI10.1109/TKDE.2012.50MaRDI QIDQ144221FDO

Authors Thomas Verbraken, Wouter Verbeke, Bart Baesens

Publication date May 2013

Published in IEEE Transactions on Knowledge and Data Engineering (Search for Journal in Brave)

Cited in

(1)

• EMP

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