Extracting clusters from aggregate panel data: a market segmentation study

DOI10.1016/J.AMC.2016.10.012MaRDI QIDQ1734765zbMATH OpenOpenAlexFDO

Authors Graça Trindade, José G. Dias, Jorge Ambrósio

Publication date 27 March 2019

Published in Applied Mathematics and Computation (Search for Journal in Brave)

Full work available at URL https://doi.org/10.1016/j.amc.2016.10.012

zbMATH Keywords

cluster analysismarket segmentationpanel datasequential quadratic programming

Mathematics Subject Classification ID

Classification and discrimination; cluster analysis (statistical aspects) (62H30) Applications of statistics to social sciences (62P25) Quadratic programming (90C20) Clustering in the social and behavioral sciences (91C20)

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Cited in

(4)

• Market segmentation by maximum likelihood clustering using choice elasticities.
• Determining newspaper marketing zones using contiguous clustering
• scientific article; zbMATH DE number 1843028 (Why is no real title available?)
• A Clustering Analysis for Target Group Identification by Locality in Motor Insurance Industry

Describes a project that uses

Uses Software

• IMSL Numerical Libraries
• DOT

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