DOI10.1016/j.geb.2014.09.002zbMath1419.91015arXiv1110.6372MaRDI QIDQ1735734
Sanjeev Goyal, Michael Kearns, Hoda Heidari
Publication date: 29 March 2019 Published in: Games and Economic Behavior (Search for Journal in Brave) Full work available at URL: https://arxiv.org/abs/1110.6372
zbMATH Keywords
competition; viral marketing; Tullock contests; network multipliers
Mathematics Subject Classification ID
91D30: Social networks; opinion dynamics
91A10: Noncooperative games
90B60: Marketing, advertising
Related Items