Conjoint-based product (line) design considering competitive reactions
From MaRDI portal
Publication:1976724
DOI10.1007/s002910050006zbMath0961.90029MaRDI QIDQ1976724
Winfried J. Steiner, Harald Hruschka
Publication date: 10 June 2001
Published in: OR Spektrum (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1007/s002910050006
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