Robust causal inference for incremental return on ad spend with randomized paired geo experiments
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Publication:2135326
DOI10.1214/21-AOAS1493zbMath1498.62033arXiv1908.02922OpenAlexW4220812126MaRDI QIDQ2135326
Publication date: 6 May 2022
Published in: The Annals of Applied Statistics (Search for Journal in Brave)
Full work available at URL: https://arxiv.org/abs/1908.02922
Nonparametric robustness (62G35) Nonparametric estimation (62G05) Causal inference from observational studies (62D20)
Uses Software
Cites Work
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