Cooperative advertising in a distribution channel with fairness concerns
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Publication:2509530
DOI10.1016/j.ejor.2012.12.011zbMath1292.90153OpenAlexW2168767269MaRDI QIDQ2509530
Huachun Xiong, Jinxing Xie, Jing Yang, Xiaoxue Deng
Publication date: 28 July 2014
Published in: European Journal of Operational Research (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1016/j.ejor.2012.12.011
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