The effect of service quality on perceived value, brand reputation and loyalty: a study on traveling industry

DOI10.1080/02522667.2010.10699987zbMATH Open1220.90044OpenAlexW1997915580MaRDI QIDQ3013191FDOQ3013191

Authors: Jau-Shyong Wang, Jerry Wu, Hwai-Hui Fu 

Publication date: 18 July 2011

Published in: Journal of Information and Optimization Sciences (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1080/02522667.2010.10699987

Mathematics Subject Classification ID

Traffic problems in operations research (90B20)

Cited In (1)

• Game theory analysis of protection of tourist consumers’ rights and interests at lawsuit angle

Uses Software

• LISREL

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