Modeling Intercategory and Generational Dynamics for A Growing Information Technology Industry
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Publication:3116751
DOI10.1287/MNSC.46.4.496.12059zbMATH Open1231.91299OpenAlexW2152643301MaRDI QIDQ3116751FDOQ3116751
Allan D. Shocker, Namwoon Kim, Dae Ryun Chang
Publication date: 12 February 2012
Published in: Management Science (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1287/mnsc.46.4.496.12059
Cited In (5)
- An inventory decision model when demand follows innovation diffusion process under effect of technological substitution
- A dynamic marketing-operations interface model of new product updates
- Single firm product diffusion model for single-function and fusion products
- Optimal Pricing Under Diffusion-Choice Models
- Modelling market dynamics of multi-brand and multi-generational products
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