Positioning and Pricing in a Variety Seeking Market
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Publication:3117290
DOI10.1287/MNSC.1100.1158zbMath1386.91100OpenAlexW2104410927MaRDI QIDQ3117290
Publication date: 27 February 2012
Published in: Management Science (Search for Journal in Brave)
Full work available at URL: https://repository.upenn.edu/cgi/viewcontent.cgi?article=1395&context=marketing_papers
Related Items (4)
Demand uncertainty, product differentiation, and entry timing under spatial competition ⋮ Duopolistic positioning and pricing competition with variety‐seeking and strategic consumers ⋮ Dynamic production and pricing decisions in the presence of the snob effect ⋮ A dynamic perspective of government intervention in a competitive closed-loop supply chain
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