Causal modeling of web-advertising effects by improving SEM based on DEMATEL technique
From MaRDI portal
Publication:3161571
Recommendations
- Causal modeling alternatives in operations research: overview and application.
- Analysis of the threshold values of semantic structure analysis in identifying causal relationships
- Revised DEMATEL: resolving the infeasibility of DEMATEL
- Exploratory structural equation modeling: a new trend of factor analysis
- Linking structural equation modeling to Bayesian networks: Decision support for customer retention in virtual communities
Cites work
- scientific article; zbMATH DE number 1250688 (Why is no real title available?)
- A VIKOR-BASED MULTIPLE CRITERIA DECISION METHOD FOR IMPROVING INFORMATION SECURITY RISK
- DECISION MAKING ON STRATEGIC ENVIRONMENTAL TECHNOLOGY LICENSING: FIXED-FEE VERSUS ROYALTY LICENSING METHODS
- Principles and practice of structural equation modeling
Cited in
(6)- Robust causal inference for incremental return on ad spend with randomized paired geo experiments
- Causal modeling alternatives in operations research: overview and application.
- Application of structural equation modeling to evaluate the intention of shippers to use internet services in liner shipping
- Measures of consistency for DEMATEL method
- Revised DEMATEL: resolving the infeasibility of DEMATEL
- Analysis of the threshold values of semantic structure analysis in identifying causal relationships
This page was built for publication: Causal modeling of web-advertising effects by improving SEM based on DEMATEL technique
Report a bug (only for logged in users!)Click here to report a bug for this page (MaRDI item Q3161571)
