Optimal Advertizing Policy for Selling a Single Asset

DOI10.1017/S0269964800001911zbMath1134.91492MaRDI QIDQ3415999

David Assaf, Benny Levikson

Publication date: 19 January 2007

Published in: Probability in the Engineering and Informational Sciences (Search for Journal in Brave)

Mathematics Subject Classification ID

Consumer behavior, demand theory (91B42)

Related Items

An optimal stopping problem with two levels of incomplete information, Promoting assets selling through advertisement channels, Explicit results for a class of asset-selling problems, Optimal pricing and ordering policies for perishable commodities

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