Dynamic Optimal Control Policy in Price and Quality for High Technology Product

DOI10.1142/9789812813220_0013zbMath1329.90075OpenAlexW2491906589MaRDI QIDQ3542370

Udayan Chanda, Amit Kumar Bardhan

Publication date: 1 December 2008

Published in: Mathematical Programming and Game Theory for Decision Making (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1142/9789812813220_0013

zbMATH Keywords

optimal controltechnology substitutionmarketing mix variablesNew product diffusion

Mathematics Subject Classification ID

Applications of optimal control and differential games (49N90) Consumer behavior, demand theory (91B42) Marketing, advertising (90B60)

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