A new media optimizer based on the mean-variance model

DOI10.1590/S0101-74382007000300003zbMath1167.91368WikidataQ58636018 ScholiaQ58636018MaRDI QIDQ3621495

Julio Michael Stern, Marcelo de Souza Lauretto, Pedro Jesus Fernandez, Carlos Alberto de Bragança Pereira

Publication date: 21 April 2009

Published in: Pesquisa Operacional (Search for Journal in Brave)

zbMATH Keywords

mean-variance optimizationparametric quadratic programmingmedia planning

Mathematics Subject Classification ID

Quadratic programming (90C20) Sensitivity, stability, parametric optimization (90C31)

Related Items (1)

Goal Programming Models for Managerial Strategic Decision Making

Cites Work

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• Time series: theory and methods.
• The Simplex Method for Quadratic Programming

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