Attribute relative importance computation in conjoint analysis

DOI10.1080/02522667.1999.10699403zbMATH Open1028.91569OpenAlexW2274401550MaRDI QIDQ4247944FDOQ4247944

Authors: Mezbahur Rahman, Benjamin G. Lorica 

Publication date: 3 June 1999

Published in: Journal of Information and Optimization Sciences (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1080/02522667.1999.10699403

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Mathematics Subject Classification ID

Consumer behavior, demand theory (91B42)

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