Segmentation into predictable classes

DOI10.1093/IMAMAN/13.4.245MaRDI QIDQ4433512zbMATH OpenOpenAlexFDO

Authors T. C. Benton, David J. Hand

Publication date 29 October 2003

Published in IMA Journal of Management Mathematics (Search for Journal in Brave)

Full work available at URL https://doi.org/10.1093/imaman/13.4.245

zbMATH Keywords

classificationcluster analysismarket segmentationpattern recognitionpredictionretail bankingtravel survey

Mathematics Subject Classification ID

Classification and discrimination; cluster analysis (statistical aspects) (62H30) Discrete location and assignment (90B80) Clustering in the social and behavioral sciences (91C20)

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