Study on pricing decision for duopoly group-buying merchants

zbMATH Open1399.91033MaRDI QIDQ4640451FDOQ4640451

Authors: Lifan Fan, Mansi Wang 

Publication date: 25 May 2018

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zbMATH Keywords

pricingduopolyadvertising effectgroup-buying

Mathematics Subject Classification ID

Marketing, advertising (90B60) Microeconomic theory (price theory and economic markets) (91B24) Special types of economic markets (including Cournot, Bertrand) (91B54)

Cited In (2)

• Group buying decisions of competing retailers with emergency procurement
• The optimal price discount, order quantity and minimum quantity in newsvendor model with group purchase

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