Selecting Product Development Projects: Pioneering versus Incremental Innovation Strategies
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Publication:5285749
DOI10.1287/mnsc.39.3.255zbMath0825.90639OpenAlexW2120884858MaRDI QIDQ5285749
Dan Kovenock, Manohar U. Kalwani, Abdul Aziz Ali
Publication date: 29 June 1993
Published in: Management Science (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1287/mnsc.39.3.255
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