Optimal Marketing Decision in a Duopoly: A Stochastic Approach

DOI10.1007/978-3-540-44446-6_26zbMath1211.91145OpenAlexW1523492031MaRDI QIDQ5434338

Andrea Di Liddo, Luigi De Cesare

Publication date: 4 January 2008

Published in: Math Everywhere (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1007/978-3-540-44446-6_26

Mathematics Subject Classification ID

Trade models (91B60) Auctions, bargaining, bidding and selling, and other market models (91B26) Marketing, advertising (90B60)

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