KDD in marketing with genetic fuzzy systems

zbMATH Open1140.68425MaRDI QIDQ5457372FDOQ5457372

Authors: J. Casillas, F. Martínez-López 

Publication date: 14 April 2008

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Mathematics Subject Classification ID

Learning and adaptive systems in artificial intelligence (68T05) Multi-objective and goal programming (90C29) Marketing, advertising (90B60) Consumer behavior, demand theory (91B42)

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