Abstract: The magnetic field outside the earth is in good approximation a harmonic vector field determined by its values at the earth's surface. The direction problem seeks to determine harmonic vector fields vanishing at infinity and with prescribed direction of the field vector at the surface. In general this type of data does neither guarantee existence nor uniqueness of solutions of the corresponding nonlinear boundary value problem. To determine conditions for existence, to specify the non-uniqueness, and to identify cases of uniqueness is of particular interest when modeling the earth's (or any other celestial body's) magnetic field from these data. Here we consider the case of {em axisymmetric} harmonic fields outside the sphere . We introduce a rotation number along a meridian of for any axisymmetric H"older continuous direction field on and, moreover, the (exact) decay order of any axisymmetric harmonic field at infinity. Fixing a meridional plane and in this plane points (symmetric with respect to the symmetry axis and with , ), we prove the existence of an (up to a positive constant factor) unique harmonic field vanishing at and nowhere else, with decay order at infinity, and with direction at . The proof is based on the global solution of a nonlinear elliptic boundary value problem, which arises from a complex analytic ansatz for the axisymmetric harmonic field in the meridional plane. The coefficients of the elliptic equation are discontinuous and singular at the symmetry axis, which requires solution techniques that are adapted to this special situation.