Optimal product line design: genetic algorithm approach to mitigate cannibalization

DOI10.1007/s10957-006-9135-3zbMath1139.90433MaRDI QIDQ868585

A. Fligler, Russell S. Winer, Gila E. Fruchter

Publication date: 6 March 2007

Published in: Journal of Optimization Theory and Applications (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1007/s10957-006-9135-3

zbMATH Keywords

heuristics; Genetic algorithms; marketing; pricing; product line design; cannibalization

Mathematics Subject Classification ID

90C59: Approximation methods and heuristics in mathematical programming

90B30: Production models

90B60: Marketing, advertising

Related Items

On the product line selection problem under attraction choice models of consumer behavior, Product line optimization in the presence of preferences for compromise alternatives, Clonal selection algorithms for optimal product line design: a comparative study, Integrating supplier selection in optimal product family design

Cites Work

• Optimal product design using conjoint analysis: Computational complexity and algorithms
• Genetic Algorithms for Product Design
• Near Optimal Solutions for Product Line Design and Selection: Beam Search Heuristics
• A genetic algorithm approach to the product line design problem using the seller's return criterion: An extensive comparative computational study
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