The New Product Problem: An Approach for Investigating Product Failures

DOI10.1287/MNSC.25.12.1184MaRDI QIDQ3919440zbMATH OpenOpenAlexFDO

Authors William R. Dillon, Roger Calantone, Parker Worthing

Publication date 1979

Published in Management Science (Search for Journal in Brave)

Full work available at URL https://doi.org/10.1287/mnsc.25.12.1184

zbMATH Keywords

discrete multivariate datalinear discriminant approachmarketingnew productstatistical analysisvariable selection procedure

Mathematics Subject Classification ID

Operations research and management science (90B99)

Cited in

(2)

• Determining the saliency of input variables in neural network classifiers
• A comparison of the classical and the linear programming approaches to the classification problem in discriminant analysis

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